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MatchLight Software, Inc. (MatchLight) is the digital alternative to location photography. MatchLight is a software and image-licensing company that has developed a proprietary system to enable catalog marketers, apparel retailers, print advertisers and others to consistently and predictably create realistic location composite photos from around the world-without ever leaving the studio--- at a fraction of the cost typically associated with sending cast and crew on location. The system includes proprietary technology and software with National and International patents pending as well as an exclusive library of over 25,000 location background images digitally shot from around the world. Our revolutionary approach allows expensive location photography to now be within reach of marketers everywhere who previously may have avoided the high cost of producing location images on their own. For advertisers accustomed to sending a cast and crew on location, the MatchLight system has the potential to save these customers 40% or more of the costs typically associated with location photography. When factoring in expenses for models, travel, hotels, location fees, photographer day rates, etc., a typical location shoot can cost upwards of $1000 per image and well over $10,000 per day. Using the MatchLight system these same images can be created for less than $500 each. Moreover, with the MatchLight system customers are never faced with the unwelcome added costs due to bad weather or travel delays. MatchLight Software, Inc is privately held and based in Seattle, WA. |